The Gamble: Choice and Chance in the 2012 Presidential Election

Presented by Princeton University Press

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Political scientists John Sides (GWU, The Monkey Cage blog (http://themonkeycage.org)) and Lynn Vavreck (UCLA) reveal their Moneyball approach to campaign analysis and discuss the writing process for The Gamble: Choice and Chance in the 2012 Presidential Election, a book praised by Nate Silver as “the definitive account of what really happened and what really mattered in the campaign.” Sides and Vavreck will bring hard data to bear and cast doubt on a lot of commentary and conventional wisdom and inject a dose of reality into a discourse too often dominated by speculation and folklore. You can learn more about Sides, Vavreck, and THE GAMBLE at the book’s dedicated web site: http://thegamble2012.com.