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https://www.youtube.com/embed/gfH31c6PEDk
06/11/2020

Content

Congresswoman Madeleine Dean brings campaign fundraising online with all the personal touch that her in person events were known for.

Objective
Raise campaign funds and engage prospective supporters in an age where in person campaign events are no longer possible
Strategy
Host a virtual townhall so Congresswoman Dean can nurture her relationships while creating a dialogue with supporters on issues that matter.
Results
An informative and genuine virtual experience that educated constituents on the federal government's response to COVID-19 while bringing her community together during a time of hardship. Just like at an in person event the congresswoman and her staff were able to circulate around and meet personally with high value guests in private video chats. They were able to be introduced to those invited by existing supporters and win over new ones. Then she was able to take the general audience's questions and in her uniquely personal way give the audience a memorable and meaningful experience.