CASE-STUDIES
07/24/2020
Content
Podcast Movement hosted a mixer for the attendees of their SHIFT2020 Conference. After the conference, attendees joined the Shindig event and listened to music while socializing and discussing topics from the presentations earlier in the day.
Objective
Give Podcast Movement members an opportunity to connect face to face and share ideas after a webcast conference.
Strategy
Put podcast creators in an environment where they have the agency to connect with other like minded individuals on their own terms. Give the Podcast Movement team an opportunity to engage face to face with their members.
Results
Enabled discussions amongst Podcast Movement members and created a space for free flow of thought after the main event. Opened up the possibility of regular networking events among members and gave the Podcast Movement team an additional tool to interact with their community.