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12/13/2021

Content

Leading online magazine Slate uses Shindig to provide unique interactive experiences for their readers and Slate Plus members connecting them to writers, podcast hosts and other dynamic Slate talent.

Objective
Design more engaging virtual experiences for their readers and subscribers to help drive growth and retention.
Strategy
Leverage Shindig for unique interactive experiences between an audience and their leading writers and podcast talent, including Q&As that allow attendees to be brought to a podium, given their stage time and brought right back to the audience.
Results
Slate has hosted an exclusive interactive Q&As and trivia experiences including one with Chris Molanphy, the host of the podcast Hit Parade, giving Slate Plus members the chance to interact and engage with some of their most popular journalists.