CASE-STUDIES
https://www.youtube.com/embed/WAW1CiysAd4
12/23/2020
Content
Throwing their second season of one of a kind virtual holiday celebrations for their employees, the team at TracFone trusts Shindig. Complete with live DJ, live mixologist, a magician, latin dance lessons, TracFone’s got talent and special guests like Ken Jennings hosting TracFone Trivia, this has become a truly outstanding online event where we can say you had to be there.
Objective
The second virtual holiday party continues to provide employees and leadership extraordinary levels of face-to-face engagement by seamlessly integrating a robust program including live music, a mixologist, celebrity hosts like Jeopardy's Ken Jennings and more providing another amazing virtual celebration for TracFone Employees.
Strategy
Livestream DJs and live music performances into Shindig through an RTMP feed and allow attendees to join the podium on stage to show of their dance moves; utilize concurrent Shindig URLs to create party rooms for attendees to explore; bring in a celebrity guest to host a trivia game in front of the whole company and use the raise hand function like a Jeopardy buzzer; give away $20,000 in prizes to attendees and bring them to the stage to verify their wins and show excitement.
Results
Nobody has done it better than TracFone. Their parties have everything a virtual party could have. Incredible live music performances (DJ Africa) are only made better by dozens of TracFone employees joining the stage to showcase their dance moves. Celebrities like Ken Jennings host games such as TracFone trivia become the talk of the event. TracFone managers judge rounds of TracFone’s Got Talent, which feature some wonderful performances from employees. Employees have even been able to navigate to concurrent Shindig URLs to watch a magician, a steel pan band, a string trio and take part in a latin dance class. Bravo, TracFone!